Unlimited English


Daily English 324 - Corporate Sponsorship

Complete Lesson

Not a member? Join now.


Slow Speed begins at: 1:09
Explanation begins at: 3:14
Normal Speed begins at: 14:47

Travis: I don’t know how we’re going to keep our free sports program going without more funding. As it is, we’re strapped and I don’t know how we’re going to continue.

Megumi: I know you’ve been resistant in the past, but what about corporate sponsorship? I’m sure we can find some businesses that want to support us.

Travis: I know you’re trying to help, but I’m not willing to sell out.

Megumi: It’s not selling out to have sponsors. Some businesses really want to keep public programs like ours free and available to the public. Being a benefactor is their way of helping us do that. In exchange, those companies get more exposure and enhance their public image. It’s a win-win for everyone.

Travis: Don’t get me wrong. I’m not trying to get on a high horse about sponsorship, but I don’t want product placement, business signage, and outright advertising at our games. It sends the wrong message to the kids in the program.

Megumi: I don’t think it’s an all-or-nothing idea. You can limit the kinds of sponsorship you accept. Just don’t throw out the baby with the bath water. You know, it may be our only option.

Travis: Okay, okay. I’ll look into it. You may be right. If it’s a choice between canceling our programs and getting sponsorship, then I may have to live with it.

Megumi: Good. Let’s keep an open mind and I’m sure we’ll find something that will work.

Category: Business